12 concepts. Your real numbers. Zero jargon left unexplained. The deck that makes you fluent in the machine that turns money into more money.
Jump straight to any lesson — or start from the welcome and run the whole deck.
Founder School is the first module in a wider resource hub. Next up — the language and tools a founding team grows into.
Pro-rata, liquidation preference, board seats — what the words mean and which ones matter.
Who owns what, how it changes round to round, and how to keep founders in control.
The milestone-gated raise: when to open a round, who to talk to, and how to run the process.
How LaunchPad sounds and looks — so anyone representing us stays on-voice.
This hub will grow into a resource portal for the friends and family considering an investment in LaunchPad — a plain-language guide to what a SAFE means for you, what the cap and the $250K actually buy, where the company is headed, and what to expect next.
No pressure, no jargon. Just the same clarity we'd want if the roles were reversed.
Enter the Friends & Family Portal →